For plumbers, HVAC, roofers, cleaners & other local trades

Do your own SEO — with a dashboard that tells you exactly what to fix.

Self-Serve gives you a website audit, an AI visibility check and a prioritized to-do list for $49/month. No contract, no agency retainer, no jargon.

Cancel anytime from your account page. The monthly price is the whole price.

What you get

Website audit you run yourself

One click checks up to 20 pages of your site — titles, descriptions, headings, speed basics and missing content — and turns every issue into a to-do.

AI visibility check you run yourself

We ask an AI assistant the questions your customers ask — like “who’s a good plumber in Sacramento?” — and show you whether your business gets named.

A prioritized SEO to-do list

Every result adds clear, checkable tasks ranked high, medium or nice-to-have, so you always know the next thing worth fixing.

Partner offer

Clip Forge — 15% off all services

Get 15% off all Clip Forge services for the duration of your subscription through our partner link.

View Clip Forge offer

Subscriber perk

AI Vision & Strategy Board — 50% off

AI Vision & Strategy Board is $14/month, or $7/month for active Self-Serve subscribers. Includes six strategic pillars, AI roadmaps and executive PDF briefs. The discount applies automatically at checkout.

See the Vision Board

See what an audit looks like

This is a sample audit for a fictional business. Your audit checks your real site.

Sample — example only

Example Plumbing Co. — sampleplumbing.example

Website score

72/100

  • Page titles present and unique

    18 of 20 pages look good

    Pass
  • Meta descriptions

    6 pages missing a description

    Improve
  • Mobile-friendly viewport

    Configured correctly

    Pass
  • City named on service pages

    3 service pages never mention your city

    Fix
  • Google Business Profile link

    Not linked from the homepage

    Improve

Added to your to-do list:

  • Add your city to the Water Heater Repair page title and first paragraph
  • Write a meta description for the Drain Cleaning page
  • Link your Google Business Profile from the homepage footer

You run each check yourself — on its own 30-day timer

  • You click the button. Nothing runs in the background — the audit and the AI visibility check only run when you choose to run them.
  • Each check has its own 30-day timer that starts the moment you run it. Your audit and your AI visibility check can come due on different days.
  • Your dashboard shows when each check was last run and the exact day it's available again.
  • This is not automatic monitoring, and we don't send alerts — come back when a check becomes available.

Start knowing what to fix — for less than a tank of gas.

$49/month, cancel anytime. Rather have us do the work? See our done-for-you plans.

Start Self-Serve — $49/month